Google Ads, Shopping and Microsoft Ads managementWe reply within 15 minutes during working hours
+48 570 667 858 Free auditAudit

Free Google Ads audit

We show you where your budget is being wasted before you decide whether to work with us

  • A 20-minute call, no slide deck
  • We check search terms, tracking, structure and the landing page
  • You get the list of fixes whether you hire us or not
  • Read-only access is enough, and we never change anything without asking

We reply within 15 minutes during working hours.

Google Ads Mar 2026 - Sep 2026

Servers and hosting, Europe

134conversions in 7 months
24conversions last month, up from 8
$13,389ad spend
Conversions per month
Mar 26MayJulSep

What we look at

Search terms

The report most accounts never open. It usually shows a third of the budget going on searches nobody wanted.

Conversion tracking

Whether leads are counted once, twice or not at all. Everything else depends on getting this right.

Structure and match types

Broad match without negatives is the fastest way to lose money quietly.

Bidding strategy

Whether the current strategy has enough conversion data to work at all.

Landing page

Whether the page answers the search the ad was shown for, and whether a visitor can contact you in one tap.

Landing pages

Policies and disapprovals

Disapproved ads, limited campaigns and Merchant Center issues, reviewed by people who used to handle them at Google.

How it works

  1. Step 1

    You share access

    Read-only access to Google Ads, and to Analytics if you have it. Nothing gets changed.

  2. Step 2

    We review

    One to two working days, depending on the size of the account.

  3. Step 3

    The call

    20 minutes with a shared screen, findings explained in order of impact.

  4. Step 4

    The list

    You get the fixes in writing. Do them yourself or hand them to us. Either is fine.

Numbers from our own accounts, not from a pitch deck

12,055conversions for clients in the last 12 months
9 yearsrunning Google Ads accounts since 2017
11 marketsEurope, the US, Canada, the UAE
15 minutesthe longest you wait for a reply during working hours

Our clients' results in Google Ads

3D printer retail chain

Running since 2017. Orders grew 11x, with a search CTR of 21.11 per cent.

777,295 clicks114 months3 countries

White label for a UK agency

We run Google Ads for another agency's clients under their name.

2,381 conversions11 months£112,176 spend

Law firm, Kraków

Landing page plus Google Business Profile. They paused the ads because the pipeline got too full.

939 conversions14 monthsPLN 65,101 spend

Hosting and GPU servers

Introserv, entering new markets with English-language campaigns.

134 conversions7 months$13,389 spend
Daniel Norets, founder of Picknetic

Your audit is done by the founder, not a sales rep

Our founder, Daniel Norets, spent three years inside Google Ads technical support and saw first-hand why ads get disapproved, why accounts get suspended and where budgets disappear. Since 2017 the agency has put that experience to work on the advertiser's side.

At the start, our founder personally reviews your account and shows you what is holding results back.

Questions about the audit

Why is it free?

It is how we show the quality of our work before you buy. Half the findings can usually be fixed in-house, and we are happy with that.

Will you change anything in my account?

No. We only need read-only access, and we ask before touching anything.

How is this different from an automated audit tool?

A tool lists errors without priorities. We tell you which of them cost you leads and which you can safely ignore.

What if the account is actually fine?

Then we say so. It happens, and it is a much better outcome than inventing problems.

Do you audit Microsoft Ads too?

Yes, and Merchant Center as well. When one of these accounts has problems, the others usually do too.

Let us show you where your budget is being wasted, free of charge

Leave your details. We reply within 15 minutes during working hours and book 20 minutes to walk you through your account.

No spam. One call and a specific list of fixes, then the decision is yours.