neticSearch campaigns
Someone is already looking for your service. It is the shortest path to a lead and always the first thing we switch on.
Google Ads consultant and management from $400 a month
Our team spent three years inside Google Ads technical support, and that experience goes into your account
- A free account audit first, 20 minutes on a call
- Flat fee, never a percentage of your ad spend
- Search, Shopping, remarketing and Performance Max
- Replies within 15 minutes during working hours
We review the account, the site and the tracking, then show you where the budget is being wasted.
Google Ads Nov 2025 - Sep 2026
Hosting provider, UK
2,381conversions in 11 months
£47.11average cost per conversion
£112,176ad spend
Conversions per month
Nov 25Jan 26MarMayJulSep
Numbers from our own accounts, not from a pitch deck
12,055conversions for clients in the last 12 months
9 yearsrunning Google Ads accounts since 2017
11 marketsEurope, the US, Canada, the UAE
15 minutesthe longest you wait for a reply during working hours
Who we help, and who we tell to save their money
You have never run ads
We calculate how many leads your budget can buy. If clicks in your niche cost more than your margin, we tell you before you pay us anything.
Ads are running, leads are not
Typically broad match, irrelevant search terms and conversion tracking that was never set up properly. The audit usually finds the cause quickly.
Your last agency charged a percentage
Spend kept growing and the reports stopped at clicks. Our fee is flat, so we have no reason to inflate your budget.
Campaign types, switched on in the order that pays off fastest
We do not launch everything at once. First whatever brings leads quickest, then we expand.
Shopping campaigns
Merchant Center, feed fixes and products shown with their prices in search results.
Google ShoppingPerformance Max
Only once there is conversion data. Without it the algorithm spends your budget guessing.
Remarketing
Bringing back people who visited and did not convert. Usually the cheapest conversions in the account.
Display
Reach for a wider audience, added once Search is fully covered.
Microsoft Ads
Bing campaigns. In Spain our cost per click there is 2.3 times lower than on Google.
Microsoft AdsOur clients' results in Google Ads
3D printer retail chain
Running since 2017. Orders grew 11x, with a search CTR of 21.11 per cent.
777,295 clicks114 months3 countries
White label for a UK agency
We run Google Ads for another agency's clients under their name.
2,381 conversions11 months£112,176 spend
Law firm, Kraków
Landing page plus Google Business Profile. They paused the ads because the pipeline got too full.
939 conversions14 monthsPLN 65,101 spend
Hosting and GPU servers
Introserv, entering new markets with English-language campaigns.
134 conversions7 months$13,389 spend
The first 90 days, step by step
- Week 1
Audit and plan
Account, site and analytics. We draw up the campaign list and the ad budget.
- Week 2
Build
Keywords, negatives, structure, ads, GA4 and conversion tracking.
- Week 3
Launch
A controlled budget from day one. The first leads usually arrive within the first few days.
- Month 2
Clean-up
Search terms, bids, negatives. Anything that spends without producing leads gets cut.
- Month 3
Scale
We expand what works, add campaign types and send the monthly report.
What a Google Ads consultant actually does each week
Most of the work never shows up in a monthly report. We read the search terms report and add negative keywords, check that conversions are still firing, move budget between campaigns and rewrite ads that lose to the others.
If cost per lead goes up, we can show you what changed in the account and when. Google keeps the change history, and we use it.
Bidding strategies and when we use them
Maximise conversions, Target CPA and Target ROAS need conversion data to learn from. In a new account we start with more manual control and switch once there are enough conversions for the data to be reliable.
The target comes from your numbers. If a client is worth $300 to you, there is no point paying $250 to get one, whatever the dashboard says.
Quality Score and ad copy
Quality Score is Google's estimate of how relevant your ad and page are to the search. A higher score lowers what you pay for the same position. We raise it with tighter ad groups, ad copy that uses the language of the search and pages that answer it.
Responsive search ads take up to 15 headlines and 4 descriptions. We write them from the search terms that convert, then pin only what has to stay in place.
Consultant, freelancer or agency
A good freelancer is often a busy one. An agency has a team, but the person who sold you the service is rarely the one who runs your account. We sit between the two. The founder does the audit, and a small team of specialists runs the account in a shared chat with you.
Your audit is done by the founder, not a sales rep
Our founder, Daniel Norets, spent three years inside Google Ads technical support and saw first-hand why ads get disapproved, why accounts get suspended and where budgets disappear. Since 2017 the agency has put that experience to work on the advertiser's side.
At the start, our founder personally reviews your account and shows you what is holding results back.
Upfront pricing, no "it depends"
Account audit
$0
Read-only access. We review the campaigns and show you what is broken on the call.
- 20-minute call
- Specific fixes
- Your decision after that
Build from scratch
from $400
Account structure, keywords, ads, analytics and conversion tracking.
- Keyword research
- Campaign build
- Tracking setup
Monthly management
from $400/mo
Flat fee, independent of ad spend. The exact price depends on the number of campaigns.
- Weekly optimisation
- Monthly report
- Replies within 15 minutes
You pay Google directly for clicks. That money never passes through us.
What you keep, even if we part ways
The account stays yours
Campaign history, conversion data and access belong to you. Everything keeps running after we stop.
Month-to-month
No annual lock-in. You stay because you see the results, not because of a contract.
Flat fee
We do not earn more when you spend more, so we have no reason to inflate your budget.
Questions from the audit calls
Why a flat fee from $400 instead of a percentage of spend?
Because a percentage pays your agency more when you spend more. Our fee is flat, so we recommend the budget that makes sense for your numbers.
How quickly will ads produce leads?
Setup usually takes about a week. The first leads usually come within days of launch, and a clear picture emerges in the second month.
Can you work with a suspended account?
We look at the cause and tell you straight whether the suspension can be lifted. We spent three years handling exactly these cases inside Google Ads support.
Does my account stay mine?
Always. The account, campaign history and conversion data belong to you, even after we stop working together.
Do you work with clients outside Europe?
Yes. The work is fully remote, so your location does not matter. We work in English.
Do you only work with Google?
Microsoft Ads as well. Less traffic, often cheaper clicks, and in Spain a Bing click costs us 2.3 times less.
What metrics will you report?
Leads, cost per lead and, where you share sales data, revenue. Clicks and CTR are in the report too, but they are not the point.
How do you improve Quality Score?
Tighter ad groups, ads written from the search terms that convert and landing pages that answer the search. It rarely moves in a week, so we judge it over a month.
Can our in-house team make the changes instead of you?
Yes. The audit ends with a written list of fixes, and you can hand it to your team or to us.
Let us show you where your budget is being wasted, free of charge
Leave your details. We reply within 15 minutes during working hours and book 20 minutes to walk you through your account.
No spam. One call and a specific list of fixes, then the decision is yours.