neticUK agency, ongoing
We run Google Ads for their clients under their name. Eleven months of continuous work so far.
2,381 conversions£112,176 spend11 months
White label PPC management from $400 per account
Your client never hears our name. You send the brief, we run the account and hand back reports in your branding
- Flat fee per account, no percentage of the ad spend
- We never contact your client
- Reports you can forward without editing
- Replies within 15 minutes during working hours
Send us one account for a free audit and see how we work before you commit.
Google Ads Nov 2025 - Sep 2026
Hosting provider, UK
2,381conversions in 11 months
£47.11average cost per conversion
£112,176ad spend
Conversions per month
Nov 25Jan 26MarMayJulSep
We already do this for another agency
3D printer retail chain
A direct client since 2017, across three countries. Orders grew 11x, with a search CTR of 21.11 per cent.
777,295 clicks114 months3 countries
Insurance company
Monthly leads grew fivefold, from 126 to 623, and cost per lead halved, from $10 to $5.
7,308 conversions15 monthscost per lead from $10 to $5
Agencies come to us in three situations
You sell PPC but do not run it
Your team is strong on SEO, design or social. Google Ads gets sold, and then nobody wants to own the account.
Your specialist has left
The accounts still run, the client still pays and nobody is optimising. We can take over within a week.
Volume grew faster than the team
Hiring takes months. We plug in per account, so you scale without a payroll decision.
How we handle a white label account
- Day 1
Brief and access
You give us the account, the goals and the tone your client expects. We work inside your MCC or your client's account, whichever you prefer.
- Days 2 - 3
Audit
We map what is broken, what is worth keeping and what to change first. You get it as a document you can forward.
- Week 1
Rebuild and launch
Structure, keywords, negatives, ads and conversion tracking. We always fix tracking before touching bids.
- Monthly
Reporting
A report in your branding, written so your client can read it without a translator.
- Any time
Client calls
If you want us on a call, we join as a member of your team. If not, we stay in the background and your client never hears our name.
White label, reseller or private label PPC
The names differ and the model is the same. You sell Google Ads management to your client under your brand, and we do the work behind the scenes. Your client sees your reports, your logo and your account manager.
How agencies price white label PPC
We charge you a flat monthly fee per account, from $400, regardless of the ad spend. You set your own price for the client, usually a monthly retainer or a percentage of spend, and the gap between that and our fee is your margin.
Because our fee does not move with spend, a client who doubles their budget doubles your margin, not ours.
Agreeing what counts as a lead
Before the first change we agree with you what a lead is for this client and which numbers go into the report. Most white label problems start when the provider optimises for one thing and the client pays for another.
Who you talk to day to day
Each partner agency gets a shared chat on Telegram or WhatsApp with several of our specialists. When one is busy another replies. There is no ticket system between your question and the person who runs the account.
Channels we cover for your clients
Google Search, Shopping, Performance Max and remarketing, plus Microsoft Ads for clients where Bing makes sense. Landing pages for those campaigns can be built under your brand as well.
Numbers from our own accounts, not from a pitch deck
12,055conversions for clients in the last 12 months
9 yearsrunning Google Ads accounts since 2017
11 marketsEurope, the US, Canada, the UAE
15 minutesthe longest you wait for a reply during working hours
Your audit is done by the founder, not a sales rep
Our founder, Daniel Norets, spent three years inside Google Ads technical support and saw first-hand why ads get disapproved, why accounts get suspended and where budgets disappear. Since 2017 the agency has put that experience to work on the advertiser's side.
At the start, our founder personally reviews your account and shows you what is holding results back.
Pricing for agencies
Account audit
$0
One account, a full review and a document you can forward to your client.
- 20-minute call
- Written findings
- Your decision after that
Per-account management
from $400/mo
A flat monthly fee per account, regardless of the ad spend behind it.
- Search, Shopping, PMax
- Conversion tracking
- White label report
Build only
from $400
We build the account, you run it. Useful when you have juniors who can maintain an account but not launch one.
- Keyword research
- Campaign build
- Tracking setup
Volume pricing is available once several accounts run in parallel. Ask us on the call.
What you keep, even if we part ways
The account stays yours
Campaign history, conversion data and access belong to you. Everything keeps running after we stop.
Month-to-month
No annual lock-in. You stay because you see the results, not because of a contract.
Flat fee
We do not earn more when you spend more, so we have no reason to inflate your budget.
Questions agencies ask us
Will you ever contact our client directly?
No. We work inside the account and talk to you. If you want us on a client call, we join as part of your team and use your brand.
Do you sign an NDA?
Yes, and we already work that way. Several of our own clients are not named anywhere on this site for exactly this reason.
Whose MCC holds the account?
Yours, or the client's. We accept access rather than moving accounts around, because ownership disputes are not worth it.
What languages can you report in?
English by default. Other languages on request.
How fast can you take over an account?
Within a week in most cases. The audit comes first, because taking over a broken tracking setup helps nobody.
What if our client leaves?
You stop paying for that account. The contract is month-to-month per account, not an annual retainer.
Can we resell your service at our own price?
Yes. You set the price for your client, and we invoice you a flat fee per account.
Do you cover Microsoft Ads for our clients?
Yes, within the same flat fee per account, where the client's market has enough Bing volume.
Who owns the work if we part ways?
Your client owns the account, and everything we built stays in it. We hand over notes on what was changed and why.
Let us show you where your budget is being wasted, free of charge
Leave your details. We reply within 15 minutes during working hours and book 20 minutes to walk you through your account.
No spam. One call and a specific list of fixes, then the decision is yours.
Why agencies outsource PPC instead of hiring
A competent Google Ads specialist costs more than one client's retainer and needs volume to stay busy. Agencies with three or four PPC clients end up paying a full salary for part-time work, or handing the account to whoever has spare hours.
Outsourcing per account turns a fixed cost into a variable one. You add an account when you sell one and drop it when the client leaves, with no hiring or firing decision.
The real risk is the vendor you pick, which is why we keep the terms boring. A flat fee, a month-to-month contract, an account that stays yours, and no contact with your client, ever.